About Avanti, a small firm inventing and developing systematically

• Vincent CHAPEL
  Président du Directoire d'Avanti SA
  

Summary

At first Vincent CHAPEL worked at Tefal where he studied the mechanisms of intensive innovating (refer to : Annales de l' Ecole de Paris, volume V). Then he set up a company named Avanti dedicated to the co-development of innovations in joint-venture. The enterprise began creating a clever device to prove its inventing abilities, the nail holder, whose success was so significant that Avanti developed and distributed it on the market, then being induced to launch a comprehensive set of smart tools aimed to make the do-it-yourself easy for the amateurs. This outstanding success shows that the abstract model of intensive innovating worked out by the Scientific Management Centre of the Ecole des Mines ( CGS ) is fully operational. The discussion that followed dealt with 2 main points : for one part defining where to use this model; for the other part assessing when to use it in the lifetime of a start-up enterprise.

Summary translated from French by Rachel MARLIN.

• The entire article was written by Élisabeth BOURGUINAT.

To obtain this article, you can :

• download it for free in French (PDF help) or contact ecopar@paris.ensmp.fr (Reference RT200900).

The entire article appears in French in the Journal de l'École de Paris du management N° 29.