A flame and a thousand challenges: enchanting the world's great events


Christophe BERTHONNEAU

President and artistic director, Groupe F

Seminar Creation | Tuesday September 8, 2020 - 08h45 - 11h00

Groupe F took five weeks to design and produce the pyrotechnic show for the inauguration of the Burj Khalifa, the largest fireworks display in the world on a tower rising to 830 metres. This reactivity, for an SME operating all over the world from the Camargue, in France, was based on several pillars: the mastery of fire as a form of expression, a formidably efficient tool for designing enchanting shows intended for a large audience, a multidisciplinary team driven by challenges and united by a common spirit. The history of Groupe F is that of a group of artists who have built a world-renowned company on the basis of their convictions: to create meaningful shows for as many people as possible, to refuse to be dependent on public authorities, to choose the world rather than a territory, to be free. A flame which maintenance leads them to adapt the company to the changing times...

The entire article was written by:

Sophie JACOLIN

This session was published in issue n°147 of the Journal de l'École de Paris du management, entitled Transcender la complexité.

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