"Total" quality put to the test

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Jean-Philippe NEUVILLE

Senior Lecturer, INSA Lyon, Research associate, Centre de Sociologie des Organisations (Centre for the sociology of organisations) (CNRS)

Pierre-Marie GALLOIS

Directeur associé de Proconseil et du CIPE, professeur à l'ESCP

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Carlos GHOSN

Assistant managing director, Renault

Seminar Guest speakers | Monday June 8, 1998

According to Jean-Phillipe Neuville, the Japanese management methods of 'just-in-time' and 'total' quality are the result of the economics of diversity. Several months spent in two European factories has led him to consider these methods as wishful thinking. 'Non-quality' is everywhere and stocks have simply been moved! Perhaps, in fact, the model was misunderstood, since it was not just a technical model but also included the essential dimension of management philosophy. This is Pierre-Marie Gallois' opinion. Stocks could simply be a symptom of the malfunctioning of the system. In any case, according to Carlos Ghosn they are not at the heart of the '100% quality' programme at Renault. The model is not rigid : it is a toolbox to be used with care to fulfil specific objectives.

The entire article was written by:

Thomas PARIS

This session was published in issue n°14 of the Journal de l'École de Paris du management, entitled Entre ironie et naïveté .

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