The emergence of an important social group : the post-war baby-boomers reach retirement age

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Marc MOUSLI

Co-author (with Michel Godet), the report Vieillissement, activités et territoires à l'horizon 2030 (Ageing, activities and regions from now until 2030)

Seminar Entrepreneurs, towns and regions | Wednesday April 4, 2007 - 8h45 - 10h45

The first of the baby boomers born after the Second World War are now reaching the retirement age of sixty. Over the next twenty years or so, a large number of people who do not want to continue their professional work will be changing their lifestyles while remaining in relatively good health and having a good income. They will change their way of life, moving to and changing the character of different regions. A large number of towns are looking forward to an improvement in their economic and social status as they become havens of peace for an ageing population. It is a fact that attracting retired people will bring financial investment and job creation in the domestic services sector. In addition, the various regions may acquire the talents of people who are available and willing to become involved in local community life. The presence of retired people also generates an increase in house prices, and such a population beings with it a wish for peace and quiet which are not features of a young population or an industrial site. Will the creation of wealth and the entrepreneurial dynamism of our country be able to adapt to this new and increasingly important social group ?

The entire article was written by:

Loïc VIEILLARD-BARON

This session was published in issue n°69 of the Journal de l'École de Paris du management, entitled Le management hors pistes.

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