EuropaCorp : a Hollywood studio à la française ?

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Pierre-Ange LE POGAM

Managing director, EuropaCorp

Seminar Creation | Tuesday April 3, 2007 - 9h30 - 12h

Is EuropaCorp a French-style Hollywood studio ? EuropaCorp's managing director, Pierre-Ange Le Pogam, disagrees and tries to show that this is not the case. Le Pogam wants to create a European alternative which breaks the monopoly of American studios, an alternative which respects diverse talents and which can be exported anywhere in the world. Europacorp protects its artistic freedom and independence due to careful cost management methods which have not been questioned since it was created six years ago by Le Pogam and the film maker Luc Besson. The company produces ten films a year and has had many box-office successes. Despite being active in all areas of film and cinema ranging from production to distribution, Europacorp has chosen a small organisational structure as its model. Rapid decision-making, English-language films, comprehensive management of the system of production and sound operations subcontracted outside the company have all helped to contribute to Europacorp's success. The company has made a profit every year since it was created and is soon to be listed on the stock exchange.

The entire article was written by:

Élisa RÉVAH

This session was published in issue n°67 of the Journal de l'École de Paris du management, entitled L'obsession d'innover.

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